This is a better time to create an online course where you can share your knowledge, experience and skill while generating income.
Before enrolling in a course, students are no longer only interested in the theoretical components and the course volume. Nowadays, the selling points are content, impact, and practicality.
No matter how appealing your online course is, the course will fail if it lacks practical elements that expose learners to the know-how of what you are teaching.
In this article, we will show you the tried-and-true steps you must take if you want to create a profitable online course.
Before we get into that, let’s review the key features that make an online course profitable. These are uniqueness, value creation, information precision, specificity, and meaningful impact.
6 steps to create a profitable online course
Find out what you want to teach the world.
If you want to create a profitable online course, this is the first step you should take. Just as you would choose or streamline your industry in business, you must find a burning passion within yourself and write down what you are interested in teaching others.
This must be your idea, not something you learned from a book or others. It could be a long-held passion you’ve been nurturing or the result of years of study or life experience.
Whatever you are passionate about teaching the world must be something you are well-versed in. Consider a historian developing an online engineering course.
The course will practically fail.
So, you must choose a niche or market that aligns with your person, discipline, skills and experience.
2. Find the ideal concept for your online course.
When creating a profitable online course, you must have a perfect idea in high market demand.
This second stage, known as ideation, is critical to the success of an online course. Seeking the perfect idea may necessitate studying similar online courses, speaking with online educators, and conducting multiple test runs on how your idea will work.
This is a one-time step, and many people take several trails before finding a plan that works best for them. When creating a perfect idea, you should consider your previous experiences, talents, and other values to achieve an ideal vision.
3. Conduct Market Research and Know Your Competitors
It takes a lot of effort to create a profitable online course. Just like any other business, creating online training necessitates deep thought, extensive research, and strategic planning, among other things.
One of the most important things to do is to conduct market research, identify your competitors, and understand what you can do better.
You can check many online course platforms to give you more ideas on what people are looking for and more praticel tips from other creators.
4. Plan out how you will put your idea into action.
This is another crucial aspect that many people overlook when developing an online course. Many educators skip the part of strategic planning and rush off to create a course with no results.
You cannot simply enter the online education market because you have an idea; instead, you must assess how well your concept matches market demands.
Strategising could entail conducting a market survey to determine how well your idea will fly. Please ask your target students how they feel about the current online courses and what could be improved. Be strategic; it will determine how well you will succeed.
5. Set income targets/price your online course
You must set revenue and income goals for yourself because you are entering the market with an entrepreneurial mindset. Who is the intended audience for your message?
How do you plan to reach out to them?
What will they pay for the value you provide?
How much money do you hope to make from the course?
What are your course’s selling points?
What EXTRA item are you incorporating into the course?
These are some questions you must address when establishing income and revenue targets for your online course.
6. Make your own trumpet sound
This is the most crucial step. You must make your noise by developing sales pages for your online course. Paid advertisements, affiliate marketing, social media advertising, learning discounts, free short courses, and many other options are available.
Once you’ve completed all these steps, it’s time to start! Launch your online course and get started right away.
