Do you plan to create a website, but writing is not your strong point? Writing articles takes a lot of time, precious time that you could spend on other more important tasks. Moreover, this is not your field: you do not know how to optimize content for search engines and have neither the time nor the desire to embark on this long apprenticeship… Have you thought of delegating the writing your articles to a qualified web editor? No doubt, but how to choose the right copywriter? Follow us, we will immediately share with you the 3 steps that allow you to delegate content writing with complete peace of mind
1.Delegate the writing of articles: find a web editor
You have probably heard of the job of freelance SEO web editor. The SEO web editor is able to write a variety of content: no longer be afraid of the blank page and delegate the writing of your blog articles, about pages, product sheets, etc. to a competent and qualified web editor.
Fine, you might say, but how do you choose the right web editor? You need to find a web editor who will write content that looks like you and sticks to the editorial line you have defined for your website.
Preferably choose an editor who is used to writing on your topic of affordable ebook writing service: if he is familiar with it and likes it, you can be sure that he will quickly write quality texts!
You’ve been around LinkedIn, browsed hundreds of web editors’ Facebook pages, but don’t know how to make your choice?
To do this, ask several web writers to send you a link to their portfolio. This is a file where the web editor has listed the texts he has written. Thus, you will have an overview of the style of several writers and can choose the one that suits you best. If you are looking for an SEO web editor, capable of optimizing your content for search engines, you can even study the SEO of the texts he has already produced.
Find your web editor right away on Web.fr, under “Our Talents”. The editors on the platform have ALL taken Lucie Ronde let’s SEO web writing training (Formation-Redaction-Web.com). They are perfectly qualified and able to optimize your content for natural referencing.
2.Have the future writer take a test
By discovering the portfolio of your web writer, you got an idea of his way of writing and you think that it could correspond to your website. To be sure, ask him to write a small test article of a few hundred words: if it suits you, you can adjust it before integrating it into your website. If it doesn’t work for you, continue your search for writers. To assess the quality of your writer’s test article, consider the following:
- Is his level of French irreproachable?
- Is the common thread coherent?
- Does his editorial style suit you?
- Was the briefing respected?
- Are its prices affordable in your situation?
If the answer to each of these questions is “yes”, then all the lights are green; congratulations, you have found your web editor and can start collaborating!
3.Prepare a briefing before writing content
It is important to prepare a good briefing before delegating the writing of an article to an editor. The more specific you are, the more likely you will be that the article suits you. Specify to your SEO web editor the main theme of the article, the number of words it must contain, the general structure, as well as the deadline.
The authors present on Web.fr can offer you optimized structures and tagged texts if you lack inspiration!
If you need to add images to your article, words in bold as well as specific key requests, let your editor know your requirements: he does not know you yet and needs to be guided to properly identify your expectations.
Thus, you make sure to limit the back and forth by email: your editor now knows what he must do, he will be faster, but also much more efficient than if you had given him a simple title without any instructions. Be careful, however, not to provide a TOO precise briefing: restrained, your web editor could have difficulty producing quality text, adapted to the user experience!
What you must remember
Delegating the writing of your articles allows you to save precious time
By asking a professional to produce your content, you save a lot of time. Your project is progressing, which gives you time to focus on other tasks.
Entrepreneur in e-commerce
You have delegated the writing of your product sheets: you now have time to think about the new products that you could add the best cost to hire a ghostwriter for your site, manage your stock, take care of sending your packages, etc. ;
You can now devote yourself fully to the creation of your new training courses, to the plan of your next e-book…;
You have entrusted the writing of your YouTube subtitles to a web editor. Meanwhile, you can focus on themes and editing your next YouTube videos;
You now have free time to work on your next subjects and focus on what you love the most: creation! You now know all the steps to follow before delegating the writing of your articles.