If you want to grow your construction estimating company and you have started construction and cost estimating services then this blog is for you. In this blog, we have discussed some steps that can help you grow your business. These steps are as follows
Building a lead machine for a construction estimating company
Building a Lead Machine is the first step in every successful construction company.
What exactly do I mean by “lead machine”? Building a lead machine entails creating a system that continually brings in leads and converts them into contracts.
Consider feeding a printer: the paper represents your leads and is the machine’s input. The final product is the output, but to raise your output, you must increase your input. This is the first step towards expanding your company.
So, how can we boost the number of leads we generate? Many contractors would agree that word-of-mouth is important, but here’s the catch…
Although referrals have a high conversion rate, they are tough to manage. In other words, you do not influence how frequently you receive referrals or whose clients you are introduced to.
Referrals are useful because they double your leads: one client suggests you to two others, who refer you to four, and so on. However, to maximize the value of recommendations, you must generate more incoming “fresh” prospects.You may increase the number of leads your company can create by mixing referrals with new, original leads. By obtaining new leads, you increase the impact that referrals may have on your firm.
More the bids, the more jobs.
The rule is straightforward:
The more jobs you bid on, the more jobs you will receive.
There is no getting around that. If you want to land more jobs, you must submit more bids.Because the normal selling cycle in construction is 3-6 months, contractors will have to wait several months for their bids to turn into actual employment.
This is why it is critical to have a pipeline of incoming employment today so that you have work to look forward to in the future.And, because most contractors ignore their estimates to handle current contracts, you must continually estimate jobs and keep them coming.
You can try to handle this estimating demand on your own, but you would be better off hiring an estimator or, even better, outsourcing your estimating so you can shift your emphasis away from estimating and start obtaining additional projects.
Follow up with your clients for cost-estimating services to win
Contractors frequently go to the difficulty of sourcing leads and estimating tasks, only to disappear after a bid has been filed.Here’s a good rule of thumb:
People who follow up are the ones who get employment.Following up is vital because of what it can do to help you create connections with your clients.The simple exposure principle is a psychological idea that asserts that the more familiar you are with something, the more likely you will enjoy it.
Knowing this, we must ensure that we contact our clients at four distinct points:
Email, Phone Text and Visits are equally important.
The more you participate in all of these different modes of communication with your clients, the more they will like you, and the more likely you will be hired.
Similarly, if you do not follow up with your clients, you will lose your employment.
Concluding words
You have to follow the above mentioned steps for the growth of your estimation business. These steps are golden steps that can make your company great in cost estimating services.
