Business

Printing Your Own Labels vs. Professional Label Printing

When it comes to businesses of any kind, labels do play an important role in creating a brand image in the market. A label becomes an identification mark that first introduces a product or brand to its target audience and then ensures that it is remembered by them. That’s quite a huge responsibility, right? And therefore, investing in your labels and printing them while using the best technology and resources is definitely of utmost significance. 

Now, the big question is whether to print your own labels or opt for professional label printing. Whether to buy a zebra printer and print your labels on your own or seek the help of a professional label printing company. In this blog let’s try to explore and find the right answer to this question and opt for only the best printing practice for your business. 

Pros and cons of printing your own labels

Well, if you have a zebra printer or any other professional printer at hand, know how to design labels, and have the appropriate label sheets, you can very well print your own labels. But while sometimes printing your own labels is a preferable option, at others, it could open you up to a sea of inconveniences. To understand this better, let’s have a look at some pros and cons of printing your own labels rather than seeking professional help. 

Why print your own labels?: Pros

  1. No waiting time

When you print your own labels, you can do it at any time of your convenience, without having to wait for a professional printing company to finish your order. That way you can better deal with your emergency needs. 

  1. Print as many labels as you want. 

When your business is on a small scale, you can meet the label printing requirement with in-house labels. Usually, when you go for professional printing, there is a minimum requirement but when you print labels on your own you don’t have to worry about that and don’t have to raise the number just to meet that requirement. 

Why not print your own labels?: Cons

  1. Limited choice

When you go for in-house labels, the choices that you have are limited in terms of color, shape, style, and material. While in professional label printing, there are plenty of options that you can choose from. 

  1. Less durable

When it comes to durability, labels created by professionals will any day outdo your in-house labels. Simply because these professionals very well know how to create high-quality labels using professional printers like Zebra printers that will stand the test of time. 

  1. Limited quantity

While demand for labels in small-scale businesses is less, in large-scale ones this demand rises exponentially. So, printing your labels on your own would mean spending days and days on the process and still not being able to meet the requirement. 

Why opt for professional label printing? 

  1. An answer for all your printing needs 

From printing barcodes, StarTrack Express labels, price tags to the supermarket labels, we print it all for you at DAL. Whatever your choice of design for your labels might be, we as professional labels printers would bring them to life. 

  1. Quality that stands the test of time 

Labels are not for one-time use but need to remain as it is as long as your product exists and therefore you should never compromise with the quality of your labels. Professional printing companies know which material would be right for your needs and also they use professional-grade ink which removes the risk of fading or smudging. And therefore, create for you the kind of labels that will stand the test of time. 

  1. A cost-effective and convenient printing solution 

When you opt for professional label printing for your bulk needs, you are likely to save a lot of money.  Professionals minimize any wastage that might occur during the process and help you make the best out of your spending. Also finding the right materials for in-house printing can be quite time-consuming and would demand a lot of effort on your part. Whereas when you opt for professional label printing, you just need to tell them their requirement and rest assured. 

How to find the right printing company for your labels?

You might have decided to opt for professional label printing, next comes finding the right printing company for your labels. To help you out on this front, here’s a list of things that you need to consider:

  1. Have a look at their reviews and see if they have provided their customers with a satisfactory printing experience. 
  2. Before placing a bulk order, ask them for a sample order just to be doubly sure about the quality they offer. 
  3. Identify your own needs and then do thorough research to understand if the shortlisted company is capable of meeting your requirements.
  4. Always be a well-informed customer. Enquire about the printers, materials, and the kind of ink that they use. 

So, this is all that you needed to know about printing your labels. Now you can make an informed decision regarding whether to opt for in-house or professional printing. In case you think professional printing is what your company needs, you can contact us at DAL and have our experts help you out. Or if you have decided to opt for in-house printing, you can find the right printer with us. So, contact us today for any of your printing-related needs. 

If you are looking for High Quality Direct thermal Labels printing in Melbourne, we can help you with that too.

Christopher Stern

Christopher Stern is a Washington-based reporter. Chris spent many years covering tech policy as a business reporter for renowned publications. He has extensive experience covering Congress, the Federal Communications Commission, and the Federal Trade Commissions. He is a graduate of Middlebury College. Email:[email protected]

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