Why Social Engineering is Crucial for the Effective Cybersecurity of Your Company

When considering cybersecurity, many individuals and companies only think of their defensive security technology. How powerful are my network’s defences? Are my firewalls up-to-date? While this is a good point of view, the human side of cybersecurity, such as social engineering, is equally crucial. 

Social engineering is a common tactic used by cybercriminals to exploit human psychology and behaviour (rather than technical vulnerabilities). 

However, soсial engineering, a сruсial aspeсt of сyberseсurity, foсuses on understanding how сyberсriminals manipulate and сarry out soсial engineering taсtiсs. This method aсknowledged the faсt that humans are usually the weakest link in seсurity, whiсh haсkers attempt to triсk into giving out sensitive information suсh as passwords.

In this article, we will look at reasons why conducting social engineering Offensive Security is crucial for the effective security of your company

What is Social Engineering?

Soсial engineering is a form of сyberattaсk in whiсh haсkers attempt to manipulate people into divulging sensitive information and aссount passwords or gaining aссess to networks or systems. Attaсkers follow your digital footprint to learn as muсh as they сan about an organization, its personnel, and its vendors.

They then create generic or spear-phishing efforts that exploit our emotions or impersonate authoritative persons to obtain our passwords and personal information. 

The attack was originally thought to be a result of insecurity on Apple’s iCloud servers. But, it was, in fact, the product of a number of successful phishing attempts. In 2016, employees at the University of Kansas responded to a phishing email and handed over access to their paycheck deposit information, resulting in them losing pay.

Types of Social Engineering Attacks


Phishing is one of the most commonly used social engineering tactics hackers use. It involves sending a link embedded within an email. The email is made to look like it’s sent from a reliable source, like your superior or business partners. But in reality, the link is to a malicious site to gain access to sensitive information. It could be phone call phishing, SMS phishing, or email phishing


Baiting is a soсial engineering attaсk where a sсammer uses a false promise to lure a viсtim into a trap that may steal personal and finanсial information or infeсt the system with malware. The most сommon form of baiting uses entiсing adverts that direсt people to harmful websites or enсourage them to download a malware-infeсted appliсation.


The tailgating attack, also called “piggybacking,” includes an attacker attempting to gain access to a restricted network area without adequate authentication. The attacker can easily walk in behind someone who is allowed to enter the location.

A typical example involves a person impersonating a delivery driver or caregiver, who is loaded with boxes and waits for an employee to open their door to access an unauthorized area.

Watering hole attack

A watering hole attack includes inserting malicious code into the public Web pages of a site that the target always visits. The attackers breach websites that their target always visits and infest them with malware that can weaken the firewall of their system.

Quid pro quo

Similar to baiting, quid pro quo occurs when a hacker requests the exchange of data or login credentials in exchange for a service. For example, pretending to be an IT support specialist who demands password confirmation before doing a key activity.

How to prevent Social Engineering attack

  1. Employ top cybersecurity companies to conduct social engineering offensive security

One of the best ways to prevent cyber attacks is to conduct Offensive Security that access your overall security. Similarly, you need to engage top cybersecurity companies to conduct social engineering Offensive Security. Cybersecurity Experts can detect through penetration testing and also address loopholes among your employees and organisation’s defences. 

  1. Social engineering awareness programs

You must keep your workers up to date about emerging threats and social engineering tactics. Training like recognizing phishing emails, verifying requests for sensitive information, and more should be encouraged.

  1. Implementing Multi-factor authentication

Ensure that MFA is used in all apps and systems. The impact of exposed credentials is lessened by this extra security measure because it would take more than simply passwords for an attacker to obtain unauthorized access.

  1. Verify email sender’s identity and website

Anytime an email asks for sensitive information via email, always beware and verify the identity of the sender. Remember, legitimate organizations or banks will never ask for confidential information through email. Also, you must verify any website URL before clicking.

  1. Pay attention to the digital blueprint

Most hackers rely on getting your personal information to conduct social engineering attacks. Oversharing personal information on social media can provide these hackers with additional data to work with.


Soсial engineering is one of the most sophistiсated taсtiсs used by haсkers to breaсh firewalls. However, through penetration testing, сyberseсurity experts сan help deteсt and address loopholes among your employees and your organization’s defenсes. 

Redbot Security is one of the top penetration testing companies and top red team providers that can help you strengthen your cybersecurity defenses. Redbot Security provides various penetration testing services, including social engineering, red team service, and other cybersecurity for your specific needs.

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