SALES NOTE: How Top Sales People Use Them to Build Relationships with Prospects
Get oxygen! You’re about to lose your breath once this secret hits
you! You can trust that one of the best-proven ways to turn a prospect to a customer is by building a rapport with them. Relationship building between a sales representative and a prospect to seal a deal has been tested and trusted.
You must however note that a sales representative could either build a bad relationship or a good one. Thankfully, we are focusing on building a good relationship between a sales representative and a prospect.
Remember that work has to be done to get and keep a good relationship, yeah? To see how top salespeople go through this process with prospects, let us then highlight this major building block – sales note.
Importance Of Using Sales Notes
If your telecalling/sales CRM software doesn’t support sales notes it’s time to dump and move on top one that does. As important as it is for a student to take notes when receiving lectures in a classroom, or studying at home, and for a participant to take notes while absorbing knowledge in a seminar, so it is for a salesperson to take notes in the process of closing a deal.
It is this important duty of note-taking that improves collaboration, which in turn boosts productivity, and increases sales revenue. Yes, that, and a few other things are what take those at the top to the top. Now, this is the secret as to how it goes:
Admitting that your brain cannot remember everything that it has
processed since your birth, a sales note is needed to jot down important points while the transaction between you and your prospect is going on. Paying attention to details to meet a prospect’s needs should be your priority; in order not to omit anything of importance, you should take notes.
How Top Sales People Use Sales Note to Build Relationship
with Prospects
Taking notes during a transaction gives the prospect a feeling of
importance and confidence. They are convinced that they are actually valuable to you, and you are not just trying to make money off of them. They also trust that you scribbling down the important things they are pointing out means you are ready to make an effort to meet their satisfaction. At this stage, they are already getting more friendly and comfortable with you, and then it gets easier to work with or on them.
Just before the deal is concluded, you can run a cross-check
through your sales note. As you do that, you see mistakes to clear out, and more creative ideas to spice up the deal, in favour of all parties involved.
You could dare to start preparing to close a deal after all these.
A good sales note can serve as a temporary sales manual; this can work for you as an individual, or with your sales team. Previous mistakes are avoided, even if it is for an entirely different deal. This way, you can closely observe the sales process, the sales pipeline, and sales revenue.
A good sales deck can be formed from good, extensive sales note.
Sales representatives can easily turn to sales note they have previously worked with to guide them smoothly through a new deal. Do you see how our temporary sales manual is being utilized again?
So just as top salespeople do it, remember to note details, listen
attentively to your prospect, and highlight the important points you catch
during the sales process; that way, you meet your prospect’s meets, seal deals, make your work easier, triple your sales, and boost your career.